Scottsdale Financial Group: Company brochure
Designed and produced while I was working at Rain Visual Strategy + Design.

As the founder and president of Scottsdale Financial Group, Robert J. Smith has advised affluent families, entrepreneurs, executives, and professionals on protecting assets and income for more than 25 years.

Challenge: The concept from beginning to end was to create a clean, sharp and professional brochure which Robert could use during presentations with his clients.

Solution: Create a clean and bold design that would easily describe Robert's work ethic, reputation and experience in financial matters. Through the use of bold colors, the brochure defines the core of his business, i.e. Trust, Protection, Assets.
Published on: 
2011
Graphic Design, Typography, Branding
  • Scottsdale Financial Group
    Brochure design
    Printing details: foil embossing

  • Client: Scottsdale Financial Group; As the founder and president of Scottsdale Financial
    Group, 
    Robert J. Smith has advised affluent families, entrepreneurs, executives, and professionals on protecting assets and income for more than 25 years.

    Goal/description: The concept from beginning to end was to create a clean, sharp and professional brochure which Robert could use during presentations with his clients. Inside, the brochure describes his work ethic, reputation and experience in financial matters, as well as key components defining the core of his business, i.e. Trust, Protection, Assets.



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